Advice as Maxus woo notes 765x1024 Strategic message made public

I came across this curious advertisement in Danish, which is really more of a private yet strategic message made public: The media agency Maxus congratulates the communication agency Advice A/S on the recent move to a new location, actually drawing attention to both of them through an advertisement placed close to Advice A/S.

It’s a good idea to be nice, but a great idea to be attentive to what is happening around you and strategically turning events into an opportunity (of PR) for both parties. In a broad sense, I believe thinking creatively and sharing possibilities can make for a smart move in terms of an optimal win-win situation with mutual benefits and synergy between interests.

pf button Strategic message made public